Why do clients change their minds   The answer can seem pretty simple. Clients changed their mind because they’re paying the bill. Yeah, that’s funny until the whole thing becomes real and then it’s regrettable. In our umpteen years of experience we find it clients change their mind when not all the requirements for Video...

Making a Good Script Making a Good Script, whether it’s for a movie, play, or television show, possesses several key qualities that engage and captivate the audience. Here are some elements that contribute to a good script: Compelling Story: A good script has a well-crafted and engaging story. It should have a clear beginning, middle,...

Video Shoot Blueprint A video shoot blueprint, you’ll need to consider various elements that contribute to the overall production. Here are the key steps to follow: Define the Objective for the Video Shoot Blueprint: Start by clarifying the purpose and goals of the video shoot. Determine whether it’s promotional, instructional, documentary-style, or any other type....

Places to employ Video for your Business Your first port of call on a mission to uncover hidden video ideas within your company should be your customer service representatives. While ideally every interaction with your company is a positive one for your customers, customer service has a unique vantage point on your customers at their...

If you can’t make your corporate video engaging, don’t make one.     There are several elements to consider when making your company video. From the equipment that you use to the message that you give and who gives that message.   1. Like an elevator sales pitch – keep it short I’ve had my share...

What to consider when creating your company culture video Your company culture video, sometimes this can stump you at the very beginning. who do I get? how many people should talk on camera and finally I can’t find anybody in the office that wants to do this video and be on camera! What are my options? what...

Do Business’ need an About Us video? Do business’ need about us video? This can surely be an introductory phase between the visitor and even potential customer and your business. It’s an opportunity to tell the viewer this is who we are and what we do and in some cases demonstrate the culture of your...

Why should your business have a video The most effective fastest way to tell your story to talk about your product or service is with a video. Think of it as your 24 hour seven day a week spokes person that tells the same concise story without making changes or contradicting itself because it’s telling...